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    SCDL SYMBIOSIS EXAMS ASSIGNMENTS PROJECT HELPLINE PGDBA

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    Suggested topics for Project Work in CRM
    1.Study of CRM practices for a whole seller / dealers
    2. CRM plan in electronic shop/Bank/Hotel/Retail Outlet.
    3. Analysis of Scope for strengthening a CRM program in Organisations
    4. Study of effectiveness of CRM system in IT / ITES companies
    5. The CRM system in an organization a detailed analysis.
    6. Role of IT in CRM practices of an organisation
    7. Effectiveness of CRM measures of an manufacturing / service organisation
    8. Customer Retention Strategies in a manufacturing / service organisation
    9. Study /Analysis of CRM failure in an organization
    10.A study of Customer Satisfaction and Customer Delight in XYZ organisation.]
    11.Data Mining tolls in CRM
    12.Role of Regain Management in CRM
    13.Marketing Automation
    14.Collaborative CRM
    15.Analytical CRM
    16.Operational CRM
    17.Architecture Of CRM

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    Suggested topics for Project Work in Marketing

    1) Emerging trends in retailing
    2) Effective brand management
    3) Reasons for brand failure
    4) Analysis of sales promotion and advertising strategies
    5) Psychology of Indian consumer
    6) Survey on Consumer Choices of different brands of two-wheelers in ........... City
    7) Market Potential for Logistics Business in ............. City
    8) Brand Equity in select FMGC products in ......... City
    9) Service Quality and Consumer satisfaction of Maruti Service Centers
    10) A Study on Marketing Strategies of HLL in South India (A Case Study)
    11) Impulse Buying Behavior of Customers in ..........City
    12) Customer Satisfaction Survey
    13) Consumer Perception Survey
    14) Service Quality Study
    15) Improving service quality using service blueprinting
    16) Study on effectiveness of employee s role in service delivery
    17) Effectiveness of channels of distribution in service delivery
    18) Effectiveness of channels (on-line / Internet) in service delivery
    19) Customer Data Analysis
    20) Study of Advertising effectiveness
    21) Effectiveness of promotion schemes
    22) Measurement of Brand awareness and brand perception
    23) Study of Customer Loyalty
    24) Study of Purchase Influencing Factors

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    ASSIGNMENTS & EXAMS

    Principles & Practices of Management
    Organizational Behavior
    Human Resource Management
    Managerial Economics
    Marketing Management
    Business Law
    Financial Management
    Business Communication
    Management Accounting
    Research Methodology & Statistical Quantitative Methods
    Management Information Systems
    Principles & Practices of Management
    EXIM Policy Framework
    Procedures & Practices in EXIM Management
    Export Import Regulations
    Insurance & Inspection in Foreign Trade
    Risk Management in Import Export Business
    International Supply Chain Management
    Export Import Promotional Schemes in India
    Project
    Production/Operations Management
    Strategic Supply Chain Management
    Materials Management-Business
    Logistics & Distribution Management
    Project Management (Operations)
    Concepts in SCM World Class Manufacturing
    Legal Aspects of SCM
    Principles & Practices of Management
    International Economics
    Organizational Behavior
    International Business Management
    Management Accounting
    Economic Environment & Business
    Managerial Economics
    Management Information Systems
    Business Communication
    Research Methodology & Statistical Quantitative Methods
    International Commercial Law
    International Marketing
    International (Trade) Logistics
    Marketing Research
    Financial Institutions & Banking
    Exim Policies & Procedures
    Strategic Management
    International Finance
    Foreign Exchange Management
    Corporate Governance
    Advertising and Public Relations
    Business Communication
    Business Law
    Business Process Re-Engineering
    C Programming
    Capital Market
    Cases in Marketing Management
    Cases in Operations Management
    Compensation Management
    Compensation Management II
    Computer Fundamentals and Networking Concepts
    Consumer Behavior
    Data Mining
    Database Management System
    e-Business
    Exim Policies and Procedures
    Financial Institutions and Banking
    Financial Management
    Human Resource Development and Training
    Human Resource Management
    Industrial Management
    Industrial Marketing
    Industrial Relations and Labor Laws
    Industrial Safety and Security
    Industrial Safety and Security (Subjective Notes)
    Industrial Sociology
    Insurance Accounting and IT Application in Insurance
    International Economics
    International Finance
    International Marketing
    Java Programming
    Legal Aspects of Finance
    Legal Aspects of Insurance
    Maintenance Management
    Management Accounting
    Management Information System(MIS)
    Managerial Economics
    Marketing Management
    Marketing Research
    Materials Management
    Object Oriented Analysis and Design
    Operating System
    Organizational Behaviour
    Organizational Development
    Performance and Potential Management
    Personnel Administration
    PPM
    Principles and Practices of Management
    Production and Operations Management
    Production Planning and Control
    Project Finance
    Property and Liability Insurance
    Quantitative Techniques
    Research Methodology and Project Report
    Security Analysis And Portfolio Management
    Services Marketing and Brand Management
    Software Engineering and Project Management
    Strategic Finance
    Strategic Finance Notes
    Strategic HR
    Techniques for Operations Efficiency
    Total Quality Management
    TWM
    Web Technologies

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