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Search Engine Optimization Course (SEO)
What is the first thing which comes to your mind when you need to know more about something? Yes, quite certainly today you will Google it. But have you ever wondered how all these results which are shown to you when you search for your information appear on the Google Searches?
This is where SEO comes into play. To put it simple SEO is the process of making your website visible in search engines. As an SEO strategist, your main focus would be to use the available tools and techniques to optimize your website so that it ranks higher in the Search Engine result pages when your searches for their required information.
With an increase in the internet speeds and availability of smart phone in almost everyone pockets today it has become the need of the day for your business to be available and searchable over the internet. Hence it is necessary that your website needs to be optimized correctly according to the most current rankings factors.
Eager to learn in depth with a very comprehensive SEO training program from an expert then you have come to the right place. This is your best chance to have an excellent start into the field of SEO.
Detailed Course Syllabus:
What is a Server?
What is Domain?
Basic Knowledge of World Wide Web
What is SEO - Basics for SEO?
Types of SEO Techniques
Black hat techniques / White Hat techniques
How Search Engine works
Google Algorithm Updates.
Introduction to HTML and understanding Meta Tags.
SEO Research & Analysis
Market Research
Keyword Research and Analysis
Keyword opportunity
Competitors Website Analysis
SWOT Analysis of Website
How to Choose Best Keywords
Tools available for Keyword Research
Website Design SEO Guidelines
Content Research
Content Guidelines
Content Optimization
Design & Layout
XML Sitemap / URL List Sitemap
On-page Optimization
The Page Title
Meta Descriptions & Meta Keywords
Headings
Bold Text
Domain Names & Suggestions
Canonical Tag
Meta Tags
Images and Alt Text
Internal Link Building
The Sitemap
Invisible Text
Server and Hosting Check
Robots Meta Tag
Doorway Pages
301 Redirects
404 Error
Duplicate content
Off-page Optimization
Page Rank
Link Popularity
Link Building in Detail
Directory Submission
Social Bookmark Submission
Blog Submission
Articles
Posting to Forums
Submission to Search Engine
RSS Feeds Submissions
Press Release Submissions
Forum Link Building
Competitor Link Analysis
Google Analytics
Installing Google Analytics
How to Study Google Analytics
Interpreting Bars & Figures
How Google Analytics can Help SEO
Advanced Reporting
Webmaster Central & Bing/Yahoo
Open Site Explorer
Website Analysis using various SEO Tools available
SEO Tools
Keyword Density Analyzer Tools
Google Tools
Yahoo / Bing Tools
Rich Snippet Text Tools
Comparison Tools
Link Popularity Tools
Search Engines Tools
Site Tools
Miscellaneous Tools
SEO Reporting
Google analysis
Tracking and Reporting
Reports Submission
Securing Ranks
As we complete the course you will be an expert professional in SEO and will be able to implement SEO strategies in your business website or get recruited as a thorough SEO expert in a company. Some of the acquired skills are
1. Complete working knowledge of SEO and implementing strategies.
2. Google Algorithm updates and the needed tweaks to be incorporated on the website.
3. Keywords research and analysis.
4. On page as well as off page SEO techniques.
5. Link building and importance of internal as well as external links.
Training Venue: Elamkulam
Duration: 1 Month
Course Fee: Rs 15,000
Next Batch Commencement: 6th October 2017
Email : [email protected]
Call Us : 9947391218
Web - http://www.aspensofttech.com/seo-training/