nmims assignments 3rd sem April 2020 last date is 28 March

NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Consumer Behaviour
Internal Assignment Applicable for April 2020 Examination


1. Advertisers today face a challenge of sensory adaptation . It has become increasingly difficult to get the attention of and impress consumers. In terms of consumer perception, what is the relationship between sensory adaptation and absolute threshold? Name 3 ways in which marketers are overcoming the challenge of sensory adaptation.

2. Pooja is a stationary enthusiast. She loves collecting antique fountain pens, limited edition notebooks, state-of-the-art mechanical pencils, post-it notes in rare shapes, etc. She has an extensive collection of stationary which she has proudly built over many years. What is Fixated Consumption and Compulsive Consumption? What are the characteristics of a fixated consumer and a compulsive consumer? Which of the 2 behaviours is Pooja exhibiting?
(10 Marks)
3. a. Using an example, explain the 4 elements of Consumer Learning. (5 Marks)
3. b. Gifting is an interesting aspect of Consumer Behaviour because gifts represent more than ordinary purchases. They are associated with important and special events (e.g., Mother s Day, birthdays, engagements, weddings, etc.) What are the different types of Gifting behaviours consumers may exhibit? (5 Marks)

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NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Corporate Finance
Internal Assignment Applicable for April 2020 Examination


1. ABC Ltd. is considering two financing plans to raise 8,00,000. The key information is as follows:
TABLE GIVEN BELOW:
Plan Equity Debt Preference Shares
1 50% 50%
2 50% 50%

Expected EBIT is 2,40,000.
Cost of Debt is 10% and cost of Preference Shares is 10%.
Tax rate is 50%.
Equity shares of the face value of 10 each will be issued at a premium of 10 per share.
Calculate Earnings per share for plan 1 and 2 and suggest which one is better.
(10 Marks)
2. A Project costs 60,000 and is expected to generate cash inflows as:
Year Cash inflows( )
1 10,000
2 12,000
3 15,000
4 18,000
5 20,000
6 22,000

Calculate Net Present Value and Profitability Index. Comment whether project should be accepted or not. Assume cost of capital is 10%. Enumerate the steps of calculation of NPV.

3. The following information is given for Alpha Ltd.
Earnings per share 12
Dividend per share 3
Cost of Capital 18%
Internal Rate of Return On Investment 22%
Retention Ratio 75%

Calculate the market price per share using
a. Gordon s Dividend Model (5 Marks)

b. Walter s Dividend Model (5 Marks)

NMIMS Global Access School for Continuing Education (NGA-SCE)
Course: International Business
Internal Assignment Applicable for April 2020 Examination


1. Analyze the financial accounts in the Balance of payments statements of any two countries in the BRICS (Brazil, Russia, India, China, South Africa) for different types of capital flows. (10 Marks)

2. Being an exporter of garment house, discuss how letter of credit can be used for processing export contracts. (10 Marks)

3. Alphabet unit Google was hit with a record-breaking 4.34 billion euro ($5.04 billion) fine on Wednesday, topping the 2.4 billion euros it was ordered to pay in another case last year. EU antitrust regulators accused it of abusing the dominance of its Android smartphone operating system by blocking rivals. Below is a timeline of Google s antitrust cases in Europe:
18 July 2018 - EU antitrust regulators hand down a 4.34 billion euro fine to Google after a three-year long investigation.
27 June 2017 - EU fines Google 2.4 billion euros for thwarting rivals of shopping comparison websites.
14 July 2016 - EU sets out another charge against Google s shopping service. It also accuses the company of preventing third parties using its Adsense product from displaying search advertisements from Google s competitors - a third case against the company.
20 April 2016 - EU sends a charge sheet to Google outlining the company s anti-competitive practices with regard to Android smartphone makers and apps makers.
15 April 2015 - EU opens investigation into Google s Android smartphone operating system.
15 April 2015 - EU charges Google with blocking competitors of its shopping service.
Sept 2014 - Almunia says he will not be able to wrap up the Google case before his mandate ends in October.
May 2014 - Joaquin Almunia, European Competition Commissioner at that time, says feedback from complainants will be crucial to determining whether he accepts Google s concessions.
5 Feb 2014 - Google improves its concessions related to online search.

2013 - Lobbying Group Fair Search files a complaint about Google s Android business practices to the European Commission.
25April 2013 - EU seeks feedback from rivals and users to Google s concessions.
a. Discuss how the legal aspects of business environment impacting Google in Europe.

(5 Marks)
b. Discuss all the other aspects of the business environment that provide complexity to international business operations like cultural aspects for companies engaged in International business. (5 Marks)

NMIMS Global Access School for Continuing Education (NGA-SCE)
Course: Operations Management
Internal Assignment Applicable for April 2020 Examination


1. Explain how the operations strategies are different when applied to a service company such as Tata Sky versus a manufacturing company such as Tata Steel .

2. What are the key factors that firms consider while designing a facility layout? List five major factors. What kind of layout is best suited for a Pharmaceuticals manufacturing firm? (10 Marks)

3. Indian Railways is a name synonymous to an operational activity at a large scale. Give your views on the following aspects of Indian railways

a. There have been several instances & reports of problems faced by customers during booking of tickets through its online portal. What should Indian railways do to make this system world class? (5 Marks)

b. Discuss the concept of inventory management with reference to any one aspect (Food served/ hospitality/ safety, etc.) of Indian Railway. (5 Marks)

NMIMS Global Access School for Continuing Education (NGA-SCE)
Course: Organisational Theory, Structure and Design
Internal Assignment Applicable for April 2020 Examination

1. SmallSoft Ltd is a technology giant which over the years had built a huge organization, servicing customers globally. Started by a visionary founder, the organization s products had almost a monopolistic control over the markets they operated in. However, the last decade saw them being taken over by smaller, more agile organizations. The Board

realized that the current way of working would not help them retain their growth or their profitability and hence they decided to go in for a changed strategy. A new CEO was brought in, who quickly realized that the organization was stuck in the past ways of doing business and that its vision and mission were now redundant in the current technology scenario. Also, the teams were working in silos and the company structure needed to be integrated.
The CEO called you, the Head-HR to discuss this. She has asked your help as the Head HR help transform the company and drive this change. You recommend that the company follow Kotter s 8-step model to drive this change.
Detail out the steps to be followed for Change Management as per Kotter s 8-step model, adding on any specific points mentioned in the case.
(10 Marks)
2. Jahazi Company is a company that is into operating boats for leisure cruises in Kerala. The owner of this company, Mr. Nair, now wants to move into International waters by setting up a base in Singapore, to provide these services in South East Asia. Your firm has been tasked with doing an External Analysis prior to the move. Detail out the techniques you would follow for doing an External Analysis using PESTLE method for this company.
(10 Marks)
3. Funky TV is a music television channel that is very popular amongst youngsters. It is considered a fun channel and has a great brand recall value, but due to high content costs and other expenses, it is not very profitable. The channel is successful because of the new formats and interesting ideas it keeps introducing regularly on air.
The employees are mostly in the age group of 22-30. There are a few other employees from older age groups as well. The company prides itself on being a Crazy and Cool
workplace. Each employee at the time of joining is given decorating material and lots of colorful paper to help them decorate their workplace. This is an open office layout. All employees including the senior management sit in the same area and there are small meeting rooms for people who wish to have a quiet conversation.
Every evening at 6 pm, one employee is randomly selected by draw of lots and gets to choose a playlist to play on the public address system. There is no dress code and employees are inspired to discover their individual style.
The employees are encouraged to speak their mind, share their ideas and disagreements are considered healthy. Managers avoid taking unilateral decisions and prefer to have a consensus-based approach.
The culture is also such that it attracts talented people from across all walks of life. The current channel programming in charge was a professor of physics before he joined the channel.
Though the company faces stiff competition in the music television space and is not the best paymaster, it still has low levels of attrition.
a. Describe the basic features of Schein s model of culture and classify the elements of culture mentioned in the case into Schein s framework (5 Marks)

b. What is the Function of culture? Give example from the case to show the function of culture for the employees of Funky TV. (5 Marks)

NMIMS solved assignment available for session APRIL 2020,
your last date is MARCH 2020.
Lowest price guarantee with perfect quality on our website www.aapkieducation.com

Charges INR 199 per assignment only. For other information you can get via mail or Whats app also

Mail id is [email protected]

After mail, we will revert you instant or maximum
1 hour.
Otherwise you can also contact on our
whatsapp no 08791490301.
You can call for any help,
Contact no is 87-55555-879.

NMIMS Global Access School for Continuing Education (NGA-SCE)
Course: Taxation- Direct and Indirect
Internal Assignment Applicable for April 2020 Examination


1. Leo Messi, a football player visits India for 110 days in every financial year. This has been his practice for the past ten years.
Explaining the conditions to determine the residential status, find out his residential status for the assessment year 2019-20. Also, comment on whether he is resident but not
ordinarily resident during the previous year 2018-19 (10 Marks)
2. GST has made tax structure simple and clear. It brings better compliance and ensures more transparency in business affairs. GST has facilitated desired competition and coordination between central and state authorities. Discuss any five points highlighting the benefits of GST. (10 Marks)

3. a. Mr. Abraham is one of the whole time director of Sidha Shila Group of companies He receives Rs 50000 per month as sitting fees from the company for the financial year.
He is also an active partner in Sankalp LLP (limited liability partnership) from where he receives Rs 50000 as salary per month for the financial year
Discuss about chargeability of such income in the hands of Mr. Abraham, for the financial year 2019-20 (5 Marks)
3. b. Mr. Mohsin is an employee of L& T Infra. The company provides an interest free
loan to Mr. Mohsin for three years. The loan amount was Rs 75000 for medical treatment in respect of tuberculosis
Discuss with suitable reasons, the value of the benefit to the assesse resulting from the interest free loan provided by the company to Mr. Mohsin.
(5 Marks)