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    Semester 1 September 2017 solved internal assignments

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    Course: Business Communication & Etiquette
    Internal Assignment Applicable for September 2017 Examination

    Q 1) The sales professionals of your organization are impatient and unwilling to listen to their clients. What is the importance of listening? How can you help them develop listening as a behavior? What is the one advice that you would like to give them to improve their trait.
    Q 2) As a manager of a growing organization, it is your responsibility to set a high benchmark for ethical communication for your team members. Elaborate on ethical communication and its importance. What key areas would you focus on to ensure the same?
    Q 3) The sales team of Zenith Global has a proven track record of success with customers when it comes to giving a presentation or participating in meetings. Despite this the conversions of prospects into customers has been surprisingly low. On deeper analysis it was found that the team struggled with their written communication. Every meeting / sales presentation needs to be followed up with a sales letter to clinch the deal.
    a) What should the team bear in mind while writing letters to clients they have interacted with in the past and who have shown interest in their offerings?
    b) What approach would work best to convert a neutral customer who is not aware about your products or offerings?

    Course: Business Economics
    Internal Assignment Applicable for September 2017 Examination

    1. State how the ordinal utility approach to consumer behaviour is different from the cardinal utility approach by Marshall. In the context of indifference curve (IC) technique using ordinal utility approach, explain whether following two statements are true. - IC slopes downwards because if the quantity of one product is reduced, the quantity of other product must also be decreased and Slope of indifference curve indicates the rate at which individuals are ready to substitute one commodity by the other . Substantiate your view on each of the statements separately (10 Marks).

    2. With the help of the concept of production function, explain the difference between Law of Variable Proportions and Law of Returns to Scale. Elaborate your answer by citing real world examples. (10 Marks)

    3. a) Discuss product differentiation as an important feature of Monopolistically Competitive market. Explain the statement Price flexibility under monopolistic competition depends on the degree of product differentiation , by referring to the case of any FMCG industry. (5 Marks)
    3. b) PepsiCo has been a leader in soft drink industry. But over years, it has diversified in various snack foods. Over half of its current profits come from non-soft drink products. What, in your opinion, is the economic principle behind it?

    Course: Corporate Social Responsibility
    Internal Assignment Applicable for September 2017 Examination

    Case Study:
    M/s Sun Shine is in the manufacturing of best quality ISO certified Solar Panels. The company is known for the durable solar panels having best features. The government provides subsidy to the customers buying solar panels under the Jawaharlal Nehru National Solar Mission in the country. The company has been doing well consistently over the period of years. The awareness for usage of Solar as a source of energy is increasing day by day. The company sells solar panels at the lowest possible price. The company s vision is to light every house in the rural India.
    Q1. The company wants to sell Solar Panels in Sri Lanka and Bangladesh as a part of Go Global Initiative. Explain the benefits and demerits of Globalization for M/s Sun Shine (10 Marks)

    Q2. The company plans to do CSR activity in rural India and hires you as a consultant to advice the organization for at least five CSR activities. Which one activity among the suggested five activities you would select for M/s Sun Shine. Explain the same with reason. (10 Marks)

    Q3. From the case above:
    a) Assume you plan to implement one of the CSR activity, explain the process that you would follow for its implementation in the organization. (5 Marks)
    b) Explain any three voluntary codes in CSR that you would apply for the organization. Explain the benefits of the same for M/s Sun Shine.

    Course: Information System for Managers
    Internal Assignment Applicable for September 2017 Examination
    1. A public sector bank is currently striving to differentiate itself from the competition to private sector bank in the same region. The customers at the public sector bank complain about the employees who are not informed about each customer's needs, preferences, and interaction history. The bank has been unable to cultivate more profitable relationships with the customers which has impacted its growth. Their inability to proactively identify risk elevating customer behaviour has attributed to further losses. As the Chief Information Officer (CIO) of the public sector bank, elaborate on your understanding of customer relationship management and its importance. How you would acquire, retain and create lasting relationships with the customers? How would creating these relationships help your bank? (10 Marks)
    2. The Healthcare industry is inundated with massive volumes of data generated each minute. With the adoption of electronic health records, mobile health apps and wearable technologies this is poised to increase dramatically over the next few years. This comprises of data being generated by patients in different forms such as the patient report s generated by the diagnostic labs, the data in the form of vital stats generated by the wearable devices and body patches, data from medical insurance companies, to name a few. Explain data mining and its importance in the healthcare industry. With the help of a suitable example elaborate how patient data can be used for preventive healthcare. Would you recommend the use of Data mining in healthcare? (10 Marks)
    3. a. As the Indian city of Chennai went under floodwaters following heavy rains, it became clear that the effects of a lack of planning can be devastating for small companies. Reports suggest, as many as 40 to 60 percent of small businesses never recover after being hit by natural disasters. Some companies looked on helplessly as systems went down. They found themselves drowning in a flood of complaints from enraged customers as the water level rose on Chennai streets. Many enterprises believe that they can survive any disaster if they put in place a robust physical infrastructure and technical expertise. But floods in Chennai confirmed that technology companies need to do more to escape the ill-effects of natural disasters. Organizations wanted to make sure that their data centers don t shut down, and continue to function as usual. However this was in vain. Explain BCP and its importance. What factors play an important role in the successful implementation of a BCP? In your opinion, should small businesses invest in BCP? (5 Marks)
    3. b. What are ERP systems and mention five benefits of using them. With the help of an example of any company with a failed ERP implementation, highlight the main reasons companies experience failures in implementing ERP systems. What were the lessons learnt to avoid the same mistakes in future?

    Course: Management Theory and Practice
    Internal Assignment Applicable for September 2017 Examination

    Q 1. On account of the protectionist stands taken by some major countries the Global consulting Business of the IT giant IND Solutions is hurt. The entire business strategy for the consulting business is being realigned. As a HR Specialist, you are required to share the Organization structure and propose a new (organization structure). (10 Marks)

    Q 2. You are the HR Manager in an organisation handling a regional profile and are aspirational and would want to be the Chief People Officer. In the corporate world the completion is stiff and you need to have a good professional image. Differences of opinions are common and needs to be handled carefully. How do you plan to handle conflicts effectively, discuss your thoughts. (10 Marks)

    Q 3. As the Chief Learning officer of the company. You are currently training the fresh batch of Management Trainees.
    a. Explain with examples the different types of leaderships (min 5) and what situation these leadership styles can be used effectively to get results (5 Marks)
    b. Maslow s theory on Hierarchy of Needs can be effectively used to understand human behavior. Explain it to the Management Trainees with a simple example

    Course: Organisational Behaviour
    Internal Assignment Applicable for September 2017 Examination

    1. Why do we do what we do? Motivation is the word which explains why one individual is absorbed about a particular objective or action plan while the other one would be totally disoriented about it? Alia and Aarti are colleagues working in a software firm. Alia comes from a very affluent family and is she is very much involved in the workplace politics whereas Aarti comes from a very humble background and works really hard to achieve her aspirations. Aarti is always involved in her work and shrugs off any kind of political agenda. Discuss the given scenario of Alia and Aarti with the help of McClelland Needs Theory? Explain why both the colleagues so differently oriented? (10 Marks)

    2. Karan and Sanjay are Team leaders of team A and B respectively. Karan is very open to feedback and does not let his perception rule his decision. He takes action based on facts and figures whereas Sanjay get carried away with his perception. Team A is very happy and motivated team which is clearly visible by their performance and just the reverse goes for team B. Sanjay takes aid from a self-help book where he reads about the managerial implications of perception. When he does a self-analysis he understood that all this while he was working totally under the influence of his perception. Sanjay decides to take a plunge and modify his behaviour. Discuss any three managerial implications of perception and what could have made Sanjay change his way of behaving? Discuss (10 Marks)

    3. Deepak, Mohsin, Kiara and Kashyap have recently joined Infinity Infotech. In the first few days of Induction they are all made to form a group which will work on a project given by the management. Initially it went good for some time but after fifteen days rift could be seen between the group members. The management gave them a timeline for the completion of the project. They appointed Kiara as their leader and followed the norms set by the group. Within the given time frame by the management they completed the project and got appreciated for the same. After the completion of this project these four group members were again assigned a new group.
    a. Explain the process for formation of a group in Infinity Infotech. (5 Marks)
    b. List down all the theories of group formation (all the theories need not to be discussed). Discuss the theory which you will the most apt in case of Infinity Infotech

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